Our founder has spent the last 15+ years in usability. He was pulled into the field when many still didn’t know what UX was. In early 2K he wrote a white paper on “usability & best practice and posted the paper to his website. That paper landed him a job in the usability labs at Microsoft.

Today, his usability talent can be seen everywhere from Xbox to T-Mobile, Amazon to Costco, Disney to Start-up Communities around the country. If you would like to know more about engaging Urban Analog for Usability work, please contact us here.


Google Translate

UX improvements to Google Translator app


TireBuyer Lead UX

A sample of UX work done for Seattle based B to C company -


Online Shopping Re-design

Re-design of the underlying architecture of the online shopping experience for T-Mobile.


T-Mobile Project

Sample of project from time spent with T-Mobile.



Conceptual redesign exploration for public facing sandbox product. While it was not implemented - It was selected to be presented for World Usability Day.